2002 Curbsider Study  
 
The UCDA conducted a province-wide study to identify curbsiders.

The data for this study was taken from used vehicle advertisements placed in a number of Ontario’s daily newspapers, as well as auto related and Buy & Sell magazines.

Advertisements placed by dealers were excluded from the study to reach the most accurate number of allegedly, "private" sales. 

A total number of 57,208 vehicles were advertised over the study period. This data was then edited to remove what were considered to be duplicate advertisements of the same vehicle. A final number of 25,419 used vehicle advertisements were taken into account. 

During this study, the curbsider was separated from the honest private seller. 

Generally a curbsider is one who offers two or more vehicles for sale, in a 90 day period. While there will obviously be some individuals who will have two vehicles for sale in that period, there wouldn't be many ... and the study only counted "advertised" vehicles.

Of the total number of vehicles advertised 23.04% were advertisements placed by curbsiders ... almost one out of every four advertised ... accounting for 5,856 vehicles. 

The curber percentage was consistent with previous studies from 1991,1992, 1993 and 1996 which were conducted throughout Ontario and which averaged 18 to 24%. 

In the 1992 Barrie study, over 40% of advertisements were placed by curbsiders. 

Curbsiding continues to be a major concern for car buyers. While consumers may think they are purchasing from a legitimate “private” seller, who has maintained the vehicle well … the truth may be just the opposite.

The vehicle may have been accident-damaged, poorly repaired, sold with a false odometer reading, have a lien on it… or worse… turn out to be a stolen vehicle.

Unfortunately, when buying from a curbsider, the consumer has little recourse. Often, the curber will have changed cell phones and disappeared long before the buyer discovers a problem.

Curbsiding constitutes consumer fraud; it does nothing to enhance the used car industry and results in millions of dollars of lost taxes for the province.


UCDA Mission
to enhance the image of the used vehicle industry
 
Representation
Education
Mediation
are the three pillars on which the association has been built.

 
Used Car Dealers Association of Ontario